What separates the companies that just survive an economic squeeze from the ones that scale through it? It is usually not just a matter of aggressive cost-cutting. In fact, many companies damage their long term growth by cutting spending too quickly. Multiple global leadership studies show high-performance companies put more emphasis on operational intelligence, pricing power, customer retention…
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Crossing ₹50 crore in revenue is a major achievement. It signals that the company has found market relevance, operational traction, and a working business model. But scaling from ₹50Cr to ₹200Cr is not a continuation of the same journey. It is a different game altogether. At ₹50Cr, founder instinct still drives many decisions. At ₹200Cr,…

